Style: 'I tried to recreate Holly Willoughby's £149 This Morning outfit by shopping at Primark with £15'

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Let's be real, Holly Willoughby has a huge following when it comes to her fashion choices. She often shares what she wears on Instagram - with many of her clothes selling out in record time.

When we think of her fashion, we immediately visualise the pretty floral outfits and beautiful blouses that she wears on This Morning. The 40-year old often boasts flattering mid-length dresses, which creates a summery yet sophisticated look.

Holly's wardrobe, however, does not come cheap, as she is a big fan of designer names such as LK Bennett and French Connection. What's more, one of her latest flower frocks costs a hefty £149. I decided to try and emulate Holly's style for less, and hit the nearest Primark store for a funky and floral wardrobe staple. Impossible, you think? There's only one way to find out.

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'When I tried the dress on, I will admit I felt like I was on the set of Bridgerton' © MyLondon 'When I tried the dress on, I will admit I felt like I was on the set of Bridgerton'

Primark is well on trend for the spring and summer season, with tonnes of waistline dresses on display. In terms of pricing, I aimed to spend no more than £20 on a summer frock.

I eventually found an identical midi dress that ticked all the boxes. It was a £15 blue floral dress completed with puffed sleeves and square neck - a very similar style to Holly's stunning £149 floral frock from Coco Fennell.

The pattern was almost the same and both dresses oozed Regency vibes. I can't lie - the fabric and the length was almost uncanny. Both were cheerful summer dresses, and the price was more than reasonable.

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The only thing missing were the ditsy daisies on the print. Still, it was a similar vibe and the baby blue colour was the same as the £149 version. I couldn't quite believe my luck.

When I tried the dress on, I will admit I felt like I was on the set of Bridgerton. The pastel colour, the midi-length, square neck, puffed sleeves and floral pattern - it doesn't get more Regency than this.

But, did I feel as confident and elegant as Holly Willoughby herself? Well, dearest reader, you will find that putting a summer frock on such as this one will make you feel like you've aged a decade.

'I eventually found an identical midi dress that ticked all the boxes' © MyLondon 'I eventually found an identical midi dress that ticked all the boxes'

Holly's £149 floral dress from Coco Fennell was described by her fans as a 'granny dress' and I could not agree more. Yes - I felt sophisticated - but I felt like I had lost my youth.

Perhaps if I completed my look with some more jewellery, a clutch bag and curl my hair - I would regain my teenage years again and convince myself that I was still only 24 years old.

To conclude, my challenge of recreating Holly's This Morning wardrobe was a complete success. Getting a dress for only £15 wasn't going to break my bank balance, so thank you Primark.

If you want to get the real dress as seen on Holly, click here.

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Primark shoppers fall in love with new £15 jackets that are straight out of the 90s .
"I don’t need it, but I want it"Primark shared the new jacket on its Instagram with its 9.5 million followers who eagerly await news of new item drops. The budget retailer does not offer an online shop so customers need to be quick in-store to nab the items they love.

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