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Health & Fit: Mitchell & Ness Has Revived The Hood Rubber Company For Throwback Footwear

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Mitchell & Ness , world-renowned as the inventor of the Throwback Jersey, reviver of the Snapback, and purveyor of all nostalgic sportswear, announces the relaunch of the iconic Hood Rubber Company . The brand is considered by sneaker historians to be one of the most significant early pioneers in the development and popularization of athletic footwear during the first half of the 20th century. Among its many significant contributions to the sneaker world, Hood Rubber Company was one of the first brands to design and market footwear specifically for basketball with the debut of its

“ Mitchell & Ness is thrilled to give Hood Rubber Company a second life, introducing the legacy of their incredible sneakers to a new generation,” Mitchell & Ness CEO Kevin Wulff said in a statement. “With such a rich and important history, Hood is a brand whose story needs to be at the center of the For the relaunch, Hood Rubber Company — which Mitchell & Ness referred to as “the grandfather of vulcanized footwear ” in a statement — will deliver seven looks to the market. Four of the styles are from its archive: the 1955 Conference High Cut, the 1960’s Hood C.V. Oxford, the 1967 Rocket High

Sports memorabilia is one of the biggest industries in the world, and fans love to represent their all-time favorite teams and players with throwback gear. It’s almost impossible to go to Yankee Stadium and not find someone in a Mickey Mantle jersey. By connecting the iconic moments of the past to the modern sports and fashion world of today, Mitchell & Ness has become the premier designer and manufacturer of throwback jerseys and apparel.

  Mitchell & Ness Has Revived The Hood Rubber Company For Throwback Footwear © Mitchell & Ness

Mitchell & Ness has been providing sports fans with the vintage and authentic gear they’ve been craving, for decades. Now, to add to their vast offering of sports apparel, the company has reintroduced a classic line of sneakers. Mitchell & Ness presents a collection of timeless, OG sneakers from the Hood Rubber Company.

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Mitchell & Ness Presents Hood Rubber Company . With a focus on footwear engineered for today's boldly individual youth, the company 's debut collection - featuring seven archive and standard issue sneaker styles - combines the quality tailoring of fresh, contemporary athletic footwear with the " Mitchell & Ness is thrilled to give Hood Rubber Company a second life, introducing the legacy of their incredible sneakers to a new generation," said Kevin Wulff, CEO of Mitchell & Ness . "With such a rich and important history, Hood is a brand whose story needs to be at the center of the sneaker

Mitchell & Ness presents HOOD Rubber Co., one of the founding fathers of the original canvas sneaker. Our first collection, "The Archive", is composed of four styles in nine colorways of timeless and modern silhouettes. Bringing you some NBA heat The newest colorway from the @ mitchell _ ness NBA Fitted Collection has arrived: Dusty Olive.

On November 11th, 2021, Mitchell & Ness dropped this new revival; a partnership with Hood Rubber Co. that brings back what many people consider to be among the first athletic sneakers ever. Hood was originally formed in 1914, when the company made rubber and canvas upper shoes for soldiers and eventually, basketball players. Their iconic canvas and rubber high-top shoe design is still popular today.

Mitchell & Ness © Provided by Men's Journal Mitchell & Ness

From performance to fashion, these Hood sneaker silhouettes are classics for a reason. They are sleek and simple, yet very elegant in their everyday wearability and design. You can rock these kicks in a variety of ways and settings, from casual outfits at school or work, to nights out with friends or a date. These versatile sneakers can easily be dressed up or down.

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" Mitchell & Ness is thrilled to give Hood Rubber Company a second life, introducing the legacy of their incredible sneakers to a new generation," said Kevin Wulff, CEO of Mitchell & Ness . "With such a rich and important history Hood Rubber Company , founded by Frederic and Arthur Hood in 1896, found early success with the introduction of a rugged, lightweight rubber boot and quickly rose to the forefront of shoe innovation. Dubbed the grandfather of vulcanized footwear , Hood perfected and mass produced the shoe style and became the largest manufacturer of rubber athletic shoes at the time.

Mitchell & Ness , world-renowned as the inventor of the Throwback Jersey announces the relaunch of the iconic Hood Rubber Company . The brand is considered by sneaker historians to be one of the most significant early pioneers in the development and popularization of athletic footwear during the first With a focus on footwear engineered for today’s boldly individual youth, the company ’s debut collection – featuring seven archive and standard issue sneaker styles – combines the quality tailoring of fresh, contemporary athletic footwear with the heritage and authenticity of Hood ’s original designs.

With this new launch, Mitchell & Ness is releasing 7 sneaker styles. 4 of which are old-school designs. You got the 1955 Conference High Cut, 1960’s Hood C.V. Oxford, 1967 Rocket High Cut, and 1967 Rocket Oxford. These throwback styles are authentic to the specific eras they pay homage to. Then, there are 3 standard-issue styles, which are the Conference 55 HC, Rocket 67 HC, and Rocket 67 LC. All of which are gorgeous pairs of shoes that sneakerheads will love to own and wear.

Additionally, these styles will all be available in multiple colorways for you to pair with your personal aesthetic. You can select from an assortment of vintage color tones that perfectly complement your favorite outfits. These various silhouettes and colorways give you all the options you need to look and feel your best.

In celebration of this Hood release, is an early Thanksgiving Sale that will be live, very soon! On November 19th and November 20th, you will be able to save 30% on some of your favorite sports gear in the Mitchell & Ness Store. That means a lot of great throwback gear and sneakers will be more accessible than ever before.

This Reebok x Eames Collab Is the Ultimate Flex

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Mitchell & Ness is relaunching the Hood Rubber Company , which is considered by sneaker historians to be one of the most significant early pioneers in the development and popularization of athletic footwear during the first half of the 20th century. Among its many significant contributions to the Dubbed the grandfather of vulcanized footwear , Hood perfected and mass-produced the shoe style and became the largest manufacturer of rubber athletic shoes at the time. Hood invented aluminum lasts, which are still used today in vulcanized footwear , at a time when brands were only using wood.

Mitchell & Ness is one of the best brands to keep in mind when you’re looking for great sports gear and sneakers for yourself, or for loved ones, come holiday shopping time. Hood Sneakers will make an excellent gift this holiday season, and we can’t wait to lace them up!

Get It: Pick up Hood Rubber Company Shoes (starting at $70) at Mitchell & Ness


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