TOP News

US: Charities fundraising for other nonprofits on GivingTuesday

Senate Republicans hold fundraising edge over Democrats

  Senate Republicans hold fundraising edge over Democrats But there is some good news for the Democratic Party — its candidates have been outraising Republicans in key battleground races. Senator Raphael Warnock of Georgia raised $8.9 million in individual contributions in the third quarter. Six other Democratic Senate candidates all topped $2 million in individual contributions in the quarter. © Provided by CBS News Jamie Harrison, Ronna McDaniel / Credit: AP Photo/Richard Shiro, Elaine Cromie/Getty Images On the GOP side, Senator Marco Rubio ($5.5 million) of Florida and Herschel Walker ($3.

GivingTuesday, the annual fundraising blitz on the Tuesday after Thanksgiving, turns 10 this year. What began as a social-media hashtag to counter aggressive consumer advertising campaigns with appeals for charitable giving has now grown into a juggernaut. Charities raised an estimated $2.47 billion from U.S. donors on GivingTuesday last year in addition to the $503 million they raised on GivingTuesdayNow, the special May 5 giving day to raise emergency dollars to meet pandemic needs.

This year, however, some fundraisers worry that donors will no longer feel the same urgency to give as they did in 2020.

Beto O'Rourke raises $2M in 24 hours for long-shot gubernatorial bid. Will it help?

  Beto O'Rourke raises $2M in 24 hours for long-shot gubernatorial bid. Will it help? Texas Democratic gubernatorial candidate Beto O'Rourke raised $2 million dollars in the first 24 hours of his bid, his campaign told the Texas Tribune. The former congressman has previously reported impressive fundraising numbers in unsuccessful bids for the Senate and the White House, leaving some asking if this race is any different. © Provided by Washington Examiner The O'Rourke campaign called the sum a record "for any Democratic gubernatorial candidate for the first 24 hours" of a campaign and the most raised in the "first 24 hours of any campaign in 2021.

Even if charities don’t raise as much as they did last year, Niely Shams, president of nonprofit solutions at the marketing company Data Axle, says she still expects the giving day to make a splash. “Every year it just gets bigger and bigger,” she says. Shams credits fundraisers’ growing mastery of strategies to appeal to donors by email, social media, and text message.

Fundraisers now spend months crafting strategies to appeal to donors leading up to and on the giving day, says Asha Curran, who co-founded the event back in 2012. Curran now heads up the nonprofit GivingTuesday, which organizes the campaign.

This year, donors should expect to see more charities with similar missions joining together to appeal for support and raise awareness of their causes, Curran says. The National Center for Family Philanthropy, for example, is organizing family foundations across the country in a social-media campaign to highlight charities making an impact in their local communities. Volunteer efforts such as mutual-aid networks are also taking advantage of the day, joining a campaign that is typically the purview of nonprofits. The grassroots group Pandemic of Love and the mapping resource Mutual Aid Hub will post on social media with #MutualAidGT to share stories of how mutual aid meets community needs and advances nonprofits’ missions.

Daunte Wright death trial, Trump's records, GivingTuesday: 5 things to know Tuesday

  Daunte Wright death trial, Trump's records, GivingTuesday: 5 things to know Tuesday Jury selection to begin in Minnesota in the trial over the death of Daunte Wright, Trump's records are on the line and more news to start your Tuesday.Start the day smarter. Get all the news you need in your inbox each morning.

The nearly 300 joint campaigns signal a shift in GivingTuesday, according to Curran. “It really has become an exercise in civic participation,” she says.

Some nonprofits whose donor rolls swelled last year are using GivingTuesday as an opportunity to thank their pandemic donors. For the past week, the Center for Disaster Philanthropy has posted notes of gratitude on its website and social media, thanking donors, staff, clients, grant recipients, and others for their partnership.

“The hope is that it also reminds people of the good work we’re doing and the good philanthropic partners we can be,” says Devin Mathias, director of development at the charity, which coordinates disaster-relief grants and helps guide donors in their giving.

Foundations and corporations previously provided the bulk of the Center for Disaster Philanthropy’s revenue. But last year saw a roughly 300 percent increase in individual donors. Over Week of Gratitude, Mathias aims to show those new donors the difference they made and inspire them to give again on GivingTuesday.

McCarthy's floor speech pays off as he becomes first House GOP leader to launch national ad blitz

  McCarthy's floor speech pays off as he becomes first House GOP leader to launch national ad blitz Kevin McCarthy hauled in over $400,000 in fundraising following his marathon House floor speech. And McCarthy becomes the first House GOP leader to go up with a national ad blitzThe longtime lawmaker from Bakersfield, California, raised more than $400,000 in contributions from more than 18,000 online donors in the handful of days after his eight-and-a-half-hour speech that lasted from the evening of Thursday, Nov. 18, into the following morning – the longest floor speech in House history.

Video: Charities, Community Groups Serve Up, Deliver Warm Thanksgiving Meals For The Needy (CBS SF Bay Area)

The Mid-Ohio Food Collective, a food bank, also saw donations skyrocket during the pandemic. But the charity plans to focus on thanking rather than making appeals on GivingTuesday. Because the event falls after Hunger Action Month in September and on the cusp of the year-end fundraising push, the food bank doesn’t typically join the action on GivingTuesday, says Matt Habash, chief executive of the charity. Instead, it organizes its own giving day on December 15 with a matching challenge. Last year the one-day campaign raised $3.7 million.

Some fundraisers are not convinced that the dollars earned on GivingTuesday are worth the effort. Nikkia Johnson, senior development officer at the Legal Aid Justice Center, says small nonprofits in particular don’t see the payoff. She remembers her disappointment when, in a previous fundraising job at a small nonprofit, her meticulously planned GivingTuesday campaign brought in less than $5,000.

Mike Pence is fundraising off a SCOTUS challenge to Roe v. Wade after calling for the law to be sent to the 'ash heap of history'

  Mike Pence is fundraising off a SCOTUS challenge to Roe v. Wade after calling for the law to be sent to the 'ash heap of history' Pence asked in a fundraising email for "devoted conservatives" to join him in the fight to overturn Roe v. Wade and "defend life."Pence's fundraising email was sent one day before the SCOTUS is due to hear what is projected to be the most substantial challenge to Roe v. Wade in decades — a case brought by Mississippi that is attempting to overturn the 1973 landmark ruling.

Rather than following the crowd, charities should analyze whether the donations earned on GivingTuesday are worth the hours they put into planning, says Timothy Winkler, chief executive of the Winkler Group, a fundraising consultancy. Consultants at the firm also worry that the rush of GivingTuesday encourages fundraisers to focus more on crafting an appeal that stands out than they do on building a strategy to keep those giving-day donors engaged over the long term.

“Donor retention is one of the most pressing problems facing nonprofits today. The retention rates are just terrible,” says Jessica Browning, executive vice president at the Winkler Group. “GivingTuesday just exacerbates that problem.”

Johnson, with the Legal Aid Justice Center, also worries that GivingTuesday incites a sense of competition, pitting nonprofits against each other. That’s far from the values of equity and inclusion that many nonprofits espouse. Instead of asking for contributions, her organization will use GivingTuesday to send emails and post on social media about the work of three partner nonprofits.

“We’re really trying to keep it simple,” Johnson says. “This is the first year that we’re really trying to think about how to be equitable and community-centered on GivingTuesday.”

Federal prosecutors seeking records of fundraising groups launched by Sidney Powell: report

  Federal prosecutors seeking records of fundraising groups launched by Sidney Powell: report Federal prosecutors are reportedly seeking records related to fundraising groups launched by former Trump campaign lawyer Sidney Powell after the 2020 presidential election in connection with a criminal investigation.The Washington Post, citing documents and a person familiar with the investigation, reported on Tuesday that the U.S. attorney's office for the District of Columbia issued Powell a grand jury subpoena in September requesting that she hand over communications and other records related to fundraising efforts and accounting by organizations she helped lead.

Other nonprofits are asking their donors to support other charities. The Ann Arbor YMCA, for example, will appeal for donations to its sister YMCAs in Haiti, the Philippines, and South Dakota.

Over the past decade, GivingTuesday has become the informal launch of the year-end fundraising season. That’s the case for Unicef USA, which has planned a series of in-person and virtual events around the country to celebrate its 75th year. The events will feature a short film about Unicef’s work alleviating child poverty and promoting children’s health, education, and well-being. The in-person events in particular are a draw for donors who make big contributions. A single ticket to the virtual event costs $200; tickets to an in-person event start at $1,500. The charity is also running email and social-media campaigns to appeal to a broader donor audience.

Curran, of GivingTuesday, says the day puts charitable giving at the top of people’s minds. And while some people complain about the avalanche of appeals that flood their inboxes, Curran says the volume is no worse than the advertisements consumers receive ahead of Black Friday and Cyber Monday.

Despite the flurry of activity, GivingTuesday “still works for individual organizations,” Curran says. “We really urge organizations to not retreat because they think they will get lost in the noise,” she says. “This is a day that people are looking for organizations to support.”


This article was provided to The Associated Press by the Chronicle of Philanthropy. Emily Haynes is a staff writer at the Chronicle. Email: [email protected] The AP and the Chronicle receive support from the Lilly Endowment for coverage of philanthropy and nonprofits. The AP and the Chronicle are solely responsible for all content. For all of AP’s philanthropy coverage, visit

If Roe v. Wade is overturned, here's what happens .
If it overturns Roe v. Wade, the Supreme Court would unleash a series of state-level legislative battles and fuel heated public debateWhile it's difficult to predict outcomes, observers have suggested the court's conservative majority will strike down decades of precedent following Roe v. Wade, the landmark ruling that limited government restrictions on abortion. In doing so, it could allow state legislatures to pass laws banning abortions prior to fetal viability.

See also